Has Amazon Retail recently stopped purchasing your products?
According to ZeroHedge.com, Amazon abruptly stopped buying products over the past two weeks from many of its wholesale vendors and is instead encouraging them to sell their products directly to consumers on Amazon’s marketplace.
This is all fine and dandy…but what if you don’t know how to do that? What if you don’t have the resources in place to make the transition in a timely manner?
If that is the case, your best solution is to find an established 3rd party seller to step in and take up the slack.
Once you have identified the correct 3rd party seller, you can expect them to start sending you POs the size of what Amazon retail was doing.
How to Find a Credible 3rd Party Seller
If you haven’t yet worked with a 3rd party seller, you are probably asking all sorts of questions.
How do I find one?
How do I determine if they are the right one for me?
How will selling my products to them differ from selling to Amazon?
What types of value added services should I expect them to provide?
Finding a Qualified 3P Seller
If you don’t know anyone that is already working with a 3P seller they are happy with, consider working with us. The brands we work with now are extremely happy and we are always on the hunt for new qualified brands to work with.
How do I determine if they are the right one for me?
Determining if a 3P seller is right for you will depend on your goals and your expectations.
Are you looking to maximize your success only on the Amazon platform? Or do you also want them to assist you outside of the Amazon marketplace?
If you are more focused strictly on Amazon, be sure to understand all the value added services you should expect and then ask them how they plan to help your brand grow while still maintaining your MAP.
How will selling my products to them differ from selling to Amazon?
Selling to a qualified 3P seller will actually help your cash flow because you can expect them to pay you much faster than Amazon did. To learn more about the differences, read this article.
What types of value added services should I expect them to provide?
The top 3P sellers in today’s marketplace now offer a wide range of value added services to brands. These services generally include:
- Marketing strategy guidance
- MAP compliance
- Helping you to identify and remove unauthorized sellers
- Product listing optimization
- PPC campaign creation and management
- Responding to critical reviews (and removing the ones that violate Amazon’s Terms of Service)
- Dealing with customer service
- Helping you to generate more product reviews
- Inventory management